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#Entrepreneurship 101 Your brand and Social Media

entrepreneurship

It is an awesome feeling to work for yourself and have it be successful. I can tell you from first hand experience, there is no crazier employment ride then trying to get your own small business off the ground. I’ve started several of my own over the last ten years and I’ve been brought on board as a consultant for many people who are running successful small businesses as we speak.

The internet and social media especially are powerful tools when they are used responsibly. Think about it like a glass of wine. Having a single glass of wine with dinner versus drinking an entire bottle then getting behind the wheel of a car. See the difference? The internet has made it easy for people to network and even start a small business. In most cases even if all you have is an idea, there is a website that offers a template or basic store front for you to get started.

Almost everybody uses some sort of Social Media these days and for the entrepreneur, it is the most cost effective way to share their business with little to no marketing budget. In every area of life you will find people who are good at some things and other’s who aren’t. Not every person who makes music is going to develop a following or sell albums, not every person who applies to Harvard gets in, and not every entrepreneur is able to turn their business into an income sustaining entity.

The thing that drives me crazy as a person who truly loves to see others succeed is the utter lack of professionalism on social media when it comes to individuals trying to create a brand or run a business. It drives me crazy because there are far too many people with million dollar ideas or an outstanding product that only get so far and the reason they can’t get past a certain level is largely due to their own behavior and attitudes.

If you are starting a business or brand, it should have it’s own social media handles, especially if you’re one of those people who can’t resist the urge to blow off steam in your posts.  If you had money to invest, would you invest your money in a company or brand who’s owner was emotionally unstable all over social media? Think about it. Your personal life should have absolutely nothing to do with your business. If you are marketing your business to your personal social media followers and then when you’re in your feelings you’re using that exact same platform to blow off steam, how is anyone supposed to take you seriously as a business person? Some steam may be appropriate depending on the industry, but if you want yourself being taken seriously as a “CEO” or Business Owner? Then present yourself seriously.

What job have you ever had that you were allowed to walk around cursing in front of customers? What job have you ever had where it was okay to whine about your haters all day? You should care more about the integrity of your own business then you’ve had about one you didn’t own and just worked for. Sometimes YOU are the only obstacle standing in your way of greatness.

 

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Operation Revolution

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Don’t call yourself a “revolutionary” and never do anything revolutionary. If you want to damage corporate America? RESEARCH where you keep your money and spend it. Move your business to minority owned businesses, support independent music, & for God sakes if you live in an undesirable neighborhood help clean it up. Start being part of the solution instead of the problem. ‪#‎OperationRevolution‬

 http://www.mbda.gov/pressroom/us-business-fact-sheets/minority-owned-businesses-us

Danger of the “Comfort Zone” by @queentheprophet

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What is the “comfort zone”? The comfort zone is a place that is comfortable. It’s a place that you are familiar with and feel at ease when you’re there. Your home is a comfort zone (for most people), as it should be. Your home should be a place of rest, refuge, a place where you are able to let your guard down and feel safe. In your home, you know where your things are (unless you have kids of course because they move everything), and at the end of a long work day it is the place you are glad to return to, kick off your shoes and relax. Most people after a period of time feel a certain level of comfort at their job. They get to know the routine, their co-workers, the daily workload, they learn to budget their salary, and after awhile enter into a place of comfort.The comfort zone is not always a bad thing. It is absolutely important that children feel safe with their families and in their homes. Most of the time, people aren’t even aware of their comfort zone until they’re taken out of it.

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There’s only two ways a person is taken out of their comfort zone, either by choice (which is actually only a very small percentage of people) or by force (which means circumstances in which the person had no control over). The comfort zone can become a dangerous place sometimes because comfort can lead to complacency, complacency makes you ineffective and nine times out of ten a person who is complacent is miserable, bored, and unfulfilled. When people feel unfulfilled, we have a bad habit of looking outwards to solve the problem instead of inwards, and that? Gets a whole lot of folks in trouble. A very wise woman once said to me, “God gave each one of us a gift capable of making money.” So if we all have a gift or something we enjoy and do really well, why are so many people stuck in jobs they hate? Why don’t people do that “thing” they always wanted to do? Believe it or not, most people are scared to death to try anything that forces them to come out of their comfort zone.

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Every single one of my greatest accomplishments has come beyond my normal comfort zone. Just so we’re clear, I can tell you that in order for me to become a person comfortable trying new things I had to first be a person that had to have faith that every, single time the rug was pulled out from under me or life threw me a curve ball that I wasn’t prepared for that God was in control and He would make a way. Believe me, I’m not the picture of perfection when it comes to that either, I can be stubborn, rebellious, and just plain old not even remotely wanting to deal with certain things. I learned everything the hard way. I did not magically wake up one day and even become a person that “has faith”, my faith was made. There was a point in my life where I was making other people a ton of money for their businesses, but all the ideas, practices, organization, and work behind the scenes was me. For a period of time I worked a full-time job and helped other people organize and set up businesses and in a few cases I was actually running multiple businesses at once (while I was holding down a full-time and part-time job) and not one of them was mine. I used every excuse in the book just like most people. I didn’t have enough money (the truth is you will never have “enough” money”), I didn’t have the time, etc. Excuses, excuses, excuses. I remember 2-weeks after I resigned from my job of ten-years to help a friend with a business full-time we ended up having a falling out. I don’t think I’ll ever forget the feeling of the impending doom that came with that as well as all of the mental hell I put myself through beating myself up for leaving my job in the first place.  It wasn’t until the rug was pulled out from under me (in more ways then one) that I really learned what I was made of. Think about it….

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Think back over situations that have happened in your own life. Where did you find your strength? What things caused you to grow or advance? Stepping out of your comfort zone doesn’t mean be stupid either. It doesn’t mean quit your job, pitch a tent on the green with a lemonade stand. If you want something out of your life that you’ve never had, you have got to do something you’ve never done. How will you know if you don’t try? Are you comfortable with the thought that you will one day (God willing) grow old and reflect on all of the things you could have, should have, or wanted to try? If you continue to do the same things over and over again, don’t expect different results. This isn’t just about stepping out of your comfort zone in business, this is about stepping out of your comfort zone in your faith, in love, in life, in everything. Is it always going to work out the way you pictured it? Probably not just to keep it all real. It may very well end up like none of your plans, but in the long run it may very well be the best thing that ever happened to you too.

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Life can cause us to be hesitant when it comes to certain things, especially when we’ve had situations or experiences that have shaped our reality. Reality is a subjective term, meaning it’s personal to us. Our reality is not like anyone else’s. Our personal “reality” is shaped and molded by our life experiences. That’s not necessarily a bad thing until we begin to allow it to rob us of our life. Angers, hurts, pains, frustrations and disappointments have the ability to mold us into a bitter, negative, shameful, unfulfilled life if we allow it to. LIFE is right on the outside of your comfort zone.

queentheprophet.com offers FREE assistance 2 #Entrepreneurs 4 2014

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Greetings Family!

2014 is going to be an even better year! I don’t know about you, but I’m excited!

It is far better to give then receive, not just at Christmas. Some folks haven’t figured out that if you sow good, you reap good and that is my entire claim to fame. Ever hear the saying “they see the glory, but don’t know the story”? That about sums it up.

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Anyhow, in order to kick the New Year off right, from now until the end of January 2014 if you are an independent artist or entrepreneur and you have questions about how to start a business, marketing, promotion, project release, recording, production, social media, applying for a grant, or artist development and you can not afford to pay for it, I will help you for FREE on behalf of Battlegrownd Entertainment/ Ghetto Govt.

In your email, please be sure to specify exactly what it is you need assistance with. Email inquiries to queentheprophet@gmail.com put “NEW YEARS BLOG OFFER” in the subject line.

Be blessed-

Q

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